Know the course
Course analysis
What the course requires and when: how grading and teamwork work, a whole-semester calendar, an assignment ledger, a Module 1 game plan with checklists, a study reference for the Business Model Canvas and interviewing, a worked GEM analysis, and nine things to check with Professor Dwyer.
11 sections Date-aware calendar Checklists
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Calendar
Assignments
Module 1 plan
Things to ask
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Start from zero
Module 1 rescue plan
A plan for a team with no venture idea and no interview notes yet: a 75-minute idea sprint with a scoring matrix, a route to 15 interviews in about a week with a pace calculator and copy-ready outreach messages, an interview script, what a shortfall costs, and how to present when the evidence is thin.
9 sections Scoring matrix Pace calculator
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Idea sprint
Interview sprint
Script
If you fall short
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Find a problem
Problem space atlas
148 problem spaces across 15 domains for OU students and the Norman and Oklahoma businesses around them. Each is labeled by how well the evidence backs it, how easy it is to reach 15 people, and how sensitive it is to interview about.
148 entries Filters and stars Shortlist copy
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Best bets
Full catalog
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